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Crowne Healthcare of North Baldwin

2010 Medical Center Drive, Bay Minette, AL 36507 · Baldwin County · (251) 937-3501

75 certified beds, about 71 residents a day · Non profit - Corporation · Medicare and Medicaid since 1991

Last standard inspection more than 2 years ago Certified for Medicaid Certified for Medicare
Overall
3 of 5
Health inspections
2 of 5
Staffing
5 of 5
Quality measures
3 of 5

CMS Care Compare ratings, data as of September 1, 2026 · CCN 015417 · See it on Medicare.gov · Compare with other homes

The record in brief

At its most recent standard inspection, on November 18, 2021, inspectors cited 6 health deficiencies (the Alabama average is 4, the national average 9.2).

None of its 10 health citations since May 2018 was rated as actual harm or immediate jeopardy.

CMS lists no fines against this home in the last three years.

Nurses and nurse aides worked 4.07 hours per resident per day, against 3.88 across Alabama and 3.86 nationally. Registered nurses accounted for 0.85 of those hours.

35.6% of nursing staff left within the year CMS measured (Alabama average 46.9%).

CMS links it to Crowne Health Care, an affiliated group of 18 nursing homes.

Health inspections

Federal rules call for a standard inspection at least every 15 months, plus a visit whenever a complaint is filed. Each mark below is one citation, colored by how serious inspectors rated it. How to read a citation.

Under each citation, the quoted text is the inspector's own summary from the federal statement of deficiencies (CMS form 2567), word for word apart from a privacy scrub; CMS removes residents' and staff names before it publishes the text. The full notes are on Medicare.gov.

Potential for minimal harm Potential for more than minimal harm Actual harm Immediate jeopardy Found on a complaint visit

Where its citations fall on CMS's grid

CMS rates every citation by how much harm it caused (rows) and how many residents it touched (columns). The count in each box is this home's, across all 10 health citations on file.

Severity
Isolated
Pattern
Widespread
Immediate jeopardy
0J
0K
0L
Actual harm
0G
0H
0I
Potential for more than minimal harm
8D
0E
2F
Potential for minimal harm
0A
0B
0C
November 18, 2021Standard inspection · 6 citations
  1. F
    Perform COVID19 testing on residents and staff.
    F886 · Infection Control · No actual harm, potential for more than minimal harm, widespread · Corrected (the home has a date of correction) December 23, 2021
    Inspectors wroteBased on observations, interviews, a review of BinaxNOW COVID-19 Ag CARD, a review of facility policy titled Coronavirus Testing, and a review of facility's staff vaccination status, the facility failed to ensure a licensed staff member performed COVID-19 testing per manufacturer's guidelines for two of three staff who were unvaccinated for COVID-19 and observed being tested for COVID-19. This has the potential to affect all residents and staff. Findings Include: A review of BinaxNOW COVID-19 Ag CARD product insert with copyright date of 2020 revealed: .PRINCIPLES of the PROCEDURE .To perform the test, a nasal swab is collected from the patient, . The patient sample is inserted into the test card .The swab is rotated 3 (three) times clockwise and the card is closed, . PRECAUTIONS . 19. False Negative results can occur if the sample swab is not rotated (twirled) prior to closing the card. [...]
  2. D
    Honor the resident's right to be treated with respect and dignity and to retain and use personal possessions.
    F557 · Resident Rights · No actual harm, potential for more than minimal harm, isolated · Corrected (the home has a date of correction) December 23, 2021
    Inspectors wroteBased on observation, interviews, record review, and review of a facility policy titled Dining Room Duties, the facility failed to ensure a Certified Nursing Assistant, Employee Identifier (EI) #5 did not stand while feeding Resident Identifier (RI) #51 his/her lunch meal in the dining room on 11/17/2021. This deficient practice affected RI #51; one of four sampled residents observed being fed their meals. Findings Include: A review of a facility policy titled Dining Room Duties, with an effective date of 01/2017, revealed: . PROCESS: . h) When feeding a resident, staff must sit beside or across from the resident. RI #51 was admitted to the facility on [DATE], with diagnoses to include Parkinson's Disease and Abnormal Weight Loss. RI #51's Quarterly Minimum Data Set assessment, with an Assessment Reference Date of 10/08/2021, coded RI #51 as needing extensive assistance with eating. [...]
  3. D
    Ensure that feeding tubes are not used unless there is a medical reason and the resident agrees; and provide appropriate care for a resident with a feeding tube.
    F693 · Quality of Life and Care · No actual harm, potential for more than minimal harm, isolated · Corrected (the home has a date of correction) December 23, 2021
    Inspectors wroteBased on observations, interview, record review, and review of Potter and Perry's FUNDAMENTALS OF NURSING, the facility failed to ensure the feeding tube containers of Resident Identifier (RI) #27 and RI #31 were labeled appropriately. This deficient practice affected RI #27 and 31, two of five residents receiving tube feeding at the facility.
  4. D
    Provide pharmaceutical services to meet the needs of each resident and employ or obtain the services of a licensed pharmacist.
    F755 · Pharmacy Service · No actual harm, potential for more than minimal harm, isolated · Corrected (the home has a date of correction) December 23, 2021
    Inspectors wroteBased on interviews, record review, and review of a pharmacy policy titled Ordering and Receiving Medications, the facility failed to ensure Resident Identifier (RI) #57's as needed Oxycodone-Acetaminophen 7.5-325 milligram (Percocet) supply was not depleted from 11/11/2021 until 11/17/2021. This affected RI #57, one of two residents sampled for pain. Findings Include: A review of undated facility policy titled Ordering and Receiving Medications revealed: . Policy: . The facility will only be responsible for ordering new medications, PRN (as needed) medications, . Procedure: . C. Refills/Reorders Policy: The facility will reorder medications when there is a 5 (five) day supply remaining in order to keep continuity in the medication supply. Nurses should not allow any medication to be depleted before ordering from the pharmacy. D. Controlled Substances Policy: [...]
  5. D
    Safeguard resident-identifiable information and/or maintain medical records on each resident that are in accordance with accepted professional standards.
    F842 · Resident Assessment and Care Planning · No actual harm, potential for more than minimal harm, isolated · Corrected (the home has a date of correction) December 23, 2021
    Inspectors wroteBased on interviews, record review, and review of a facility policy titled Medication Administration the facility failed to ensure licensed staff documented pain medication on the Electronic Medication Administration Record as administered when administering pain medication to Resident Identifier (RI) #57. This affected one of two residents sampled for pain. Findings Include: A review of a facility policy titled Medication Administration with an implemented date of 3/2018 and revised date of 3/2021 revealed: Policy: Medications are administered by licensed nurses, . as ordered by the physician and in accordance with professional standards of practice, . Policy Explanation and Compliance Guidelines: . 17. Sign MAR after administered. 18. If medication is a controlled substance, sign narcotic book. [...]
  6. D
    Provide and implement an infection prevention and control program.
    F880 · Infection Control · No actual harm, potential for more than minimal harm, isolated · Corrected (the home has a date of correction) December 23, 2021
    Inspectors wroteBased on observations, interviews, and review of a facility policy titled Hand Hygiene, the facility failed to ensure: 1) a housekeeping/laundry staff member, Employee Identifier (EI) #6 did not carry residents' clothing in a manner that caused the clothing to contact her personal clothing, 2) EI #6 sanitized her hands while delivering clean clothes to Room Locaters (RL) #1, RL #2, and RL #3; and 3) EI #6 sanitized her hands after touching a resident's recliner chair in RL #1. These deficient practices were observed in three of 43 rooms at the facility; and involved EI #6, one of one laundry staff member observed delivering residents' personal laundry. Review of a facility polity titled Hand Hygiene , with a revised date of 03/2021, revealed the following: Policy: [...]
April 4, 2019Standard inspection · 2 citations
  1. F
    Procure food from sources approved or considered satisfactory and store, prepare, distribute and serve food in accordance with professional standards.
    F812 · Nutrition and Dietary · No actual harm, potential for more than minimal harm, widespread · Corrected (the home has a date of correction) May 9, 2019
    Inspectors wroteBased on observation, interview and review of a facility policy titled, Leftover Food Storage and Use the facility failed to ensure unlabeled, undated and expired food items were not found stored in a kitchen cooler used to serve residents. This had the potential to effect all 62 residents served meals from the kitchen. Findings Include: Review of a facility policy titled Leftover Food Storage and Use effective date 6/26/2012, revealed: Process: b. Leftovers foods should be covered, labeled and dated . i. Labels should have the following information . Food Item, Open Date and Discard Date. On 4/02/19 at 7:49 AM a brief initial tour of the kitchen was conducted. During this observation a canister with a red lid holding sliced cheese was observed to have no open use by date or name of the food; 1/2 boneless ham in a storage bag, no open, use by date or name of the food item; [...]
  2. D
    Implement gradual dose reductions(GDR) and non-pharmacological interventions, unless contraindicated, prior to initiating or instead of continuing psychotropic medication; and PRN orders for psychotropic medications are only used when the medication is necessary and PRN use is limited.
    F758 · Pharmacy Service · No actual harm, potential for more than minimal harm, isolated · Corrected (the home has a date of correction) May 9, 2019
    Inspectors wroteBased on review of Pharmacist recommendations, interviews and review of the facility policy titled, Use of Psychotropic Drugs, the facility failed to ensure Gradual Dose Reductions were attempted for Resident Identifier (RI) #14 for the continued use of a psychotropic medications. This affected RI #14, one of five residents who were sampled for unnecessary medications use. Findings Include: A review of the facility policy titled, Use of Psychotropic Drugs with an implementation date of March 2018 revealed, . Policy: Residents are not given psychotropic drugs unless the medication is necessary to treat a specific condition, as diagnosed and documented in the clinical record, and the medication is beneficial to the resident, as demonstrated by monitoring and documentation of the resident's response to the medication(s). Policy Explanation and Compliance Guidelines: . 6. [...]
May 10, 2018Standard inspection · 2 citations
  1. D
    Develop and implement a complete care plan that meets all the resident's needs, with timetables and actions that can be measured.
    F656 · Resident Assessment and Care Planning · No actual harm, potential for more than minimal harm, isolated · Corrected (the home has a date of correction) June 14, 2018
    Inspectors wroteBased on observations, interviews, and a review of the facility policy titled, Care Plans the facility failed to ensure the plan of care was followed for RI (Resident Identifier) #205 regarding unwanted facial hair. This affected RI #205, one of eighteen residents whose care plans were reviewed. Findings Include: A review of the facility policy titled, Care Plans with an effective date of January 2017, revealed: . Regulatory Reference: PURPOSE: Plans of Care are developed by the interdisciplinary team, to coordinate and communicate care approaches and goals for the resident. STANDARD: According to federal regulations, the facility develops a comprehensive plan of care for each resident that includes measurable objectives and time tables to meet a resident's medical, nursing and mental/psychosocial needs, that are identified in the comprehensive assessment. [...]
  2. D
    Provide care and assistance to perform activities of daily living for any resident who is unable.
    F677 · Quality of Life and Care · No actual harm, potential for more than minimal harm, isolated · Corrected (the home has a date of correction) June 14, 2018
    Inspectors wroteBased on observations, interviews, record reviews, and review of a facility policy titled, Hygiene and Grooming the facility failed to ensure a resident was not observed with unwanted facial hair on one of three survey days. This affected RI (Resident Identifier) #205, one of eighteen sampled residents observed for ADL (Activities of Daily Living) care. Findings Include: A review of the facility policy titled, Hygiene and Grooming with a effective date of January 2004, revealed: . PURPOSE: Good hygiene and grooming help (helps) prevent the spread of infection and promote the resident's feelings of self worth and dignity. STANDARD: Guidelines for the provision of hygiene and grooming services are: . Shaving daily or as needed. A review of the medical record for RI #205 revealed an admission date of 4/11/18, with diagnoses to include Cancer, Hypertension, and Arthritis. [...]

Fire safety inspections

13 fire safety citations on file: 5 on November 18, 2021, 4 on April 4, 2019, 4 on May 10, 2018.

Every fire safety citation13 citations
  1. F
    Address subsistence needs for staff and patients.
    E 15 · November 18, 2021 · Corrected (the home has a date of correction)
  2. F
    Create arrangements with other facilities to receive patients.
    E 25 · November 18, 2021 · Corrected (the home has a date of correction)
  3. E
    Have corridors or aisles that are unobstructed and are at least 8 feet in width.
    K 232 · November 18, 2021 · Corrected (the home has a date of correction)
  4. D
    Have horizontal exits used in accordance with safety requirements.
    K 226 · November 18, 2021 · Corrected (the home has a date of correction)
  5. D
    Ensure proper usage of power strips and extension cords.
    K 920 · November 18, 2021 · Corrected (the home has a date of correction)
  6. E
    Inspect, test, and maintain automatic sprinkler systems.
    K 353 · April 4, 2019 · Corrected (the home has a date of correction)
  7. D
    Have properly installed hallway dispensers for alcohol-based hand rub.
    K 325 · April 4, 2019 · Corrected (the home has a date of correction)
  8. D
    Have approved installation, maintenance and testing program for fire alarm systems.
    K 345 · April 4, 2019 · Corrected (the home has a date of correction)
  9. D
    Ensure smoke barriers are constructed to a 1 hour fire resistance rating.
    K 372 · April 4, 2019 · Corrected (the home has a date of correction)
  10. E
    Install corridor and hallway doors that block smoke.
    K 363 · May 10, 2018 · Corrected (the home has a date of correction)
  11. D
    Have approved installation, maintenance and testing program for fire alarm systems.
    K 345 · May 10, 2018 · Corrected (the home has a date of correction)
  12. D
    Inspect, test, and maintain automatic sprinkler systems.
    K 353 · May 10, 2018 · Corrected (the home has a date of correction)
  13. D
    Properly select, install, inspect, or maintain portable fire extinguishes.
    K 355 · May 10, 2018 · Corrected (the home has a date of correction)

Fines and payment denials

CMS lists no fines or payment denials against this home in the last three years. The national average is 0.9 fines per home.

Staffing

Hours of care per resident per day, from the payroll records every home sends CMS. Higher means more staff time with each resident.

MeasureThis homeAlabamaUnited States
All nursing staff (RN, LPN and aides)4.073.883.86
Registered nurses0.850.650.69
All nursing staff on weekends3.213.263.42
Nurse aides2.35
Licensed practical nurses0.87
Nursing staff turnover (share who left in a year)35.6%46.9%45.8%
Registered nurse turnover15.4%39.5%42.9%
Administrators who left0

CMS expects 3.21 hours a day for residents as sick as this home's (its case-mix figure). The staffing star compares the two.

Staffing by quarter, from daily payroll records

Every nursing home sends CMS its staff hours for each day (the Payroll Based Journal). Here they are added up by quarter. The latest quarter is the one behind the figures above. In January to March 2026, nursing staff hours per resident were 4.42 on weekdays and 3.21 on weekends, 27% lower on weekends (nationally, weekends ran 15% lower). Contract or agency staff worked 0.0% of nursing hours, against 5.3% nationally. Total nursing hours per resident went from 4.43 in April to June 2025 to 4.07 in January to March 2026.

QuarterAll nursing staffRegistered nursesWeekdaysWeekendsContract staff shareDays with no RN hoursResidents a day
Jan to Mar 20264.070.854.423.21 0.0%0 of 9071
Oct to Dec 20254.170.944.473.40 0.0%0 of 9268
Jul to Sep 20254.210.964.583.28 0.0%0 of 9269
Apr to Jun 20254.430.984.783.57 0.0%0 of 9167
United States, Jan to Mar 20263.750.623.923.335.3%0.5% of days
Alabama, Jan to Mar 20263.880.634.133.270.9%0.2% of days

Hours per resident per day: staff hours in the quarter divided by resident days (the daily census CMS derives from resident assessments). Registered nurses include the director of nursing and RNs with administrative duties; aides include nurse aides in training and medication aides, as in CMS's own staffing measure. How these are calculated.

Staff pay reports

Staff pay at this home

No staff pay figure for this home has passed review yet. A figure appears only after at least 5 reports from at least 3 different people, sent over at least 60 days, have passed review.

Official wage estimates for Alabama

JobMedianMiddle halfEmployed
Alabama, all employers
CNAs (nursing assistants)$16.41$14.45 to $17.4925,250
LPNs and LVNs$27.42$23.15 to $29.7111,580
Registered nurses$37.06$30.53 to $40.0954,340
United States, nursing care facilities
CNAs (nursing assistants)$20.67$17.91 to $22.55534,270
LPNs and LVNs$33.86$30.05 to $37.40188,210
Registered nurses$41.11$37.85 to $47.68142,270

Hourly wages; the middle half runs from the 25th to the 75th percentile. Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025. BLS has no separate estimate for medication aides. These are survey estimates for whole occupations, not figures for any one home.

How staff pay reports work · CNA pay by state

Quality measures

The measures CMS uses for the quality star. Lower is better for every one of them.

MeasureThis homeAlabamaUS
Percentage of long-stay residents whose need for help with daily activities has increased
Long Stay residents, 2025Q2-2026Q1
14.312.013.9
Percentage of long-stay residents with a catheter inserted and left in their bladder
Long Stay residents, 2025Q2-2026Q1
0.90.90.8
Percentage of long-stay residents with a urinary tract infection
Long Stay residents, 2025Q2-2026Q1
4.02.41.6
Percentage of long-stay residents experiencing one or more falls with major injury
Long Stay residents, 2025Q2-2026Q1
2.43.33.2
Percentage of short-stay residents who newly received an antipsychotic medication
Short Stay residents, 2025Q2-2026Q1
2.12.01.6
Percentage of long-stay residents whose ability to walk independently worsened
Long Stay residents, 2025Q2-2026Q1
13.312.114.1
Percentage of long-stay residents with pressure ulcers
Long Stay residents, 2025Q2-2026Q1
3.95.44.6
Percentage of long-stay residents who received an antipsychotic medication
Long Stay residents, 2025Q2-2026Q1
26.821.215.4
Percentage of short-stay residents who were rehospitalized after a nursing home admission
Short Stay residents, 20250101-20251231
29.724.823.8
Percentage of short-stay residents who had an outpatient emergency department visit
Short Stay residents, 20250101-20251231
7.811.312.0

Short-term rehab results

For a stay to recover after a hospital visit, these are the results CMS publishes for Crowne Healthcare of North Baldwin's Medicare short-stay residents. On returning residents home or to the community, CMS rates it no different from the national rate (61.1% of residents, after adjusting for how sick they were). How to read these, and what Medicare pays for.

Went home or back to the community

61.1% this home

No different from the national rate

US median of homes 51.5% · Alabama: 41 better, 10 worse

Rate of successful return to home or community from a SNF (risk-standardized discharge to community rate). Higher is better. October 2022 to September 2024. 54 eligible stays.

Potentially preventable readmissions

10.7% this home

No different from the national rate

US median of homes 10.7% · Alabama: 1 better, 3 worse

Rate of potentially preventable hospital readmissions 30 days after discharge from a SNF (risk-standardized rate). Lower is better. October 2022 to September 2024. 64 eligible stays.

Infections that led to a hospital stay

6.4% this home

No different from the national rate

US median of homes 7.1% · Alabama: 0 better, 1 worse

Percentage of infections residents got during their SNF stay that resulted in hospitalization (risk-standardized rate). Lower is better. October 2023 to September 2024. 34 eligible stays.

Self-care and mobility at discharge

42.9% this home

Median of homes: Alabama50.0% · US 56.6%

Percentage of residents who are at or above an expected ability to care for themselves and move around at discharge. Higher is better. October 2024 to September 2025. 28 residents counted.

Falls with major injury

0.0% this home

Median of homes: Alabama0.0% · US 0.0%

Percentage of SNF residents who experience one or more falls with major injury during their SNF stay. Lower is better. October 2024 to September 2025. 40 residents counted.

New or worsened pressure ulcers

5.8% this home

Median of homes: Alabama2.1% · US 1.7%

Percentage of residents with pressure ulcers or pressure injuries that are new or worsened (adjusted rate). Lower is better. October 2024 to September 2025. 40 residents counted.

Medication list given at discharge

Not reported

CMS note: The number of residents or resident stays is too small to report. Call the facility to discuss this quality measure.

Median of homes: Alabama100.0% · US 98.7%

Percentage of residents where the SNF provided a current medication list to the resident, family, and/or caregiver at final discharge. Higher is better. October 2024 to September 2025. 8 residents counted.

Source: CMS Skilled Nursing Facility Quality Reporting Program - Provider Data, released 2026-09-30. Better, no different and worse are CMS's own comparisons with the national rate, after adjusting for how sick residents were. Medians of homes and the state counts are worked out by us from the same file.

Owners and operators

Legal business name: CROWNE HEALTH CARE OF NORTH BALDWIN LLC. CMS links this home to Crowne Health Care, a group of 18 nursing homes averaging 4.2 stars overall.

NameRoleTypeShareSince
Crowne Operations, Inc5% or greater direct ownership interestOrganization08/04/2022
Jones, Richard5% or greater direct ownership interestIndividual08/04/2022
McInnish, Jennifer5% or greater direct ownership interestIndividual08/04/2022
North Baldwin Real Estate, LLC5% or greater mortgage interestOrganization10/01/2022
Dunnam, NoelCorporate directorIndividual08/04/2022
Jones, RichardCorporate directorIndividual08/04/2022
Manning, MarcusCorporate directorIndividual08/04/2022
Wilder, JohnCorporate directorIndividual08/04/2022
Dunnam, NoelCorporate officerIndividual08/04/2022
Jones, RichardCorporate officerIndividual08/04/2022
Crowne Management, LLCOperational/managerial controlOrganization10/01/2022
Baggett, BryanOperational/managerial controlIndividual10/01/2022

As listed in the CMS ownership file, which names owners with a 5% or greater stake and the people and companies with operational or managerial control.

Questions to ask on a visit

Chosen from this home's own inspection record.

  1. What changed in infection control since the last inspection, and who on staff is the infection preventionist?Inspectors cited 2 problems in this area, most recently on November 18, 2021: "Perform COVID19 testing on residents and staff."
  2. How do you prevent falls and pressure injuries, and how are families told when one happens?Inspectors cited 2 problems in this area, most recently on November 18, 2021: "Ensure that feeding tubes are not used unless there is a medical reason and the resident agrees; and provide appropriate care for a resident with a feeding tube."
  3. How are medications reviewed, and how often are antipsychotic or sedating drugs used?Inspectors cited 2 problems in this area, most recently on November 18, 2021: "Provide pharmaceutical services to meet the needs of each resident and employ or obtain the services of a licensed pharmacist."
  4. When is the care plan meeting, and can family attend it?Inspectors cited 2 problems in this area, most recently on November 18, 2021: "Safeguard resident-identifiable information and/or maintain medical records on each resident that are in accordance with accepted professional standards."
  5. Who is on the floor on Saturday and Sunday, and how many residents does each aide care for?Weekend nurse staffing here was 3.21 hours per resident per day, below the Alabama average of 3.26.

Other nursing homes nearby

Alabama contacts for a concern about a nursing home

These are the official offices in Alabama. NursingHomeClear cannot take or act on complaints.

Common questions

What is Crowne Healthcare of North Baldwin's Medicare star rating?
CMS rates Crowne Healthcare of North Baldwin 3 out of 5 stars overall, with 2 for health inspections, 5 for staffing and 3 for quality measures (CMS data as of September 1, 2026).
How many deficiencies did Crowne Healthcare of North Baldwin get at its last inspection?
6 health deficiencies at the standard inspection on November 18, 2021. The Alabama average is 4.
Has Crowne Healthcare of North Baldwin been fined?
CMS lists no fines in the last three years.
Does Crowne Healthcare of North Baldwin accept Medicaid?
It is certified to take Medicaid (CMS lists it as "Medicare and Medicaid"). Certification does not mean a Medicaid bed is open: ask the admissions office.
Who owns Crowne Healthcare of North Baldwin?
CMS lists 12 owners and managers, and links the home to Crowne Health Care. Legal business name: CROWNE HEALTH CARE OF NORTH BALDWIN LLC.

Sources

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